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After a slow introducing of the 2010 model, Honda motors announced it will discontinue their Element after the 2011 run.
The Element first went on sale in 2003, its “anti-styling” made it popular during its inaugural year. In 2003, 67,478 Honda Elements were sold. Only 12,960 have been sold this year through November, according to The Detroit News.
The Honda CR-V, a close relative to the Element, has shot up to 180,589 units this year, and is considered the best replacement for this segment.
More importantly, the Honda CR-V, which is the best selling car in the small SUV segment (again, according to The Detroit News) was redesigned in 2006. The Element has not had a major overhauling of looks since it hit dealership lots.
Honda Element offered buyers a unique option in a small SUV market. We’re a little sad to see the fun, funky looking vehicle leave Honda’s lineup.
There is good news for Element fans: the SUV will be available with strong sales incentives over the next year, as Honda dealerships try to clear out inventory.
Test drive a Honda Element or CR-V today at your local Honda dealership.